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Word of Mouth Tools Olivia Pope Would Use

Word of Mouth Tools Olivia Pope Would Use

If you’ve been alive for the past four years you’ve no doubt seen or heard of Scandal, the […]

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I cannot tell a lie — Metrics Tools Keeping Marketers Honest

I cannot tell a lie — Metrics Tools Keeping Marketers Honest

The story goes that George Washington could not tell a lie and Abraham Lincoln was fondly referred to […]

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As Inbound Calls Rise, New Tools Needed to Measure Reach

As Inbound Calls Rise, New Tools Needed to Measure Reach

Most ads are not going to tell you to “don’t wait, call now, operators are standing by” because […]

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SEO: Where Do You Land In The Race For Customers?

SEO: Where Do You Land In The Race For Customers?

You’ve read up on Search Engine Optimization, you’ve checked to see how customers find you on the web […]

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Gawk’s New Product Stealthily Leaves Marketing Messages on Phones

Gawk’s New Product Stealthily Leaves Marketing Messages on Phones

Gawk, a cloud-based infrastructure-as-a-service company, launches a new product to reach customers on their phones. Direct Delivery delivers messages […]

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Skyword releases AI-based recommendation feature

Skyword releases AI-based recommendation feature

Skyword has released its new Skyword Personalized Recommendations (SPR), an artificial intelligence-based engine offering personalized onsite and email recommendations. […]

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Thought Leadership Cannot be Automated — But There Are Tools to Help

Thought Leadership Cannot be Automated — But There Are Tools to Help

An audience turns to thought leaders because they want real answers from real people. They mean you. Leadership […]

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Amazon Chime Promises Smoother Online Meetings

Amazon Chime Promises Smoother Online Meetings

Amazon Web Services announces the release of Chime, a new unified communication service that is designed to make […]

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Are You Reaching Your Audience? Got Email Open Rates?

Are You Reaching Your Audience? Got Email Open Rates?

When was the last time you glanced at your email inbox only to find a bunch of unfamiliar […]

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CabinetM Founders on ‘First Ever List of Female Marketing Technologists’

CabinetM Founders on ‘First Ever List of Female Marketing Technologists’

How do you make sure you get all points of view in the Marketing Technology world? You get […]

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Salesforce Adds AI to Call Centers with Service Cloud Einstein

Salesforce Adds AI to Call Centers with Service Cloud Einstein

Salesforce has just released Service Cloud Einstein, an updated customer service cloud using artificial intelligence for intuitive customer service. Einstein […]

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7 Effective Campaign Tools That Will Keep Fundraisers And Donors Happy

7 Effective Campaign Tools That Will Keep Fundraisers And Donors Happy

So much of a charity is run by its funding – which has to reflect mission, support its […]

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Mobilewalla pairs with Oracle Data Cloud for Mobile Audience Targeting

Mobilewalla pairs with Oracle Data Cloud for Mobile Audience Targeting

Oracle Data Cloud has announced a new partnership with Mobilewalla to release Mobile Audience Targeting Solution for marketers. The Mobilewalla […]

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Optymizer Debuts ClickFrauds Detection and Prevent Tool

Optymizer Debuts ClickFrauds Detection and Prevent Tool

Optymizer has released ClickFrauds Detection and Prevent Tool. This system provides online advertisers with the ability to remove […]

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Take Aim with Retargeting Tools

Take Aim with Retargeting Tools

You’ve got the fabulous product, you’ve got the eCommerce site up, you’re getting traffic and you’ve got some […]

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