Boberdoo, a provider of lead distribution software launched an integration with Facebook Lead Ads that allows lead generation companies to automatically route and sell leads generated via Facebook Lead Ads forms. With Facebook Lead Ads, advertisers have the ability to display a lead generation form to any Facebook users that click on the advertiser’s Facebook ad instead of redirecting the user to a separate landing page.
From the Announcement:
“This industry is all about finding new opportunities and ways to generate leads,” said Scott Hettman, sales and marketing manager at boberdoo.com. “Facebook Lead Ads provide an efficient platform for companies marketing online, so we wanted to help our clients take advantage of this opportunity.”