EverString has released a new version of its AI-assisted B2B sales and marketing solution. The EverString Audience Platform is an all-in-one tool designed to drive pipeline growth, help close new customers, expand into new markets, prioritize accounts, and provide actionable insights. The new release features a redesigned user interface, data quality management, and intuitive Unified Search capabilities. Through its partnership with Bombora, the leader in intent data, EverString also enables B2B professionals to find companies that are surging in interest on relevant topics. EverString provides the only sales intelligence capabilities that directly combines Bombora intent data with fit data inside a single platform, enabling sales and marketing professionals to quickly identify prospects who are more likely to engage with them. It is a major milestone for EverString and the industry, as it combines the most powerful machine learning, AI, and comprehensive data, and delivers it through a user-centric interface.
From the release: “The platform is optimized for use by front-line sales and marketing professionals, without the need for an administrator, operations specialist, or extensive training,” said J.J. Kardwell, CEO and Co-founder of EverString. “This level of automation is unprecedented in the industry, and it makes AI-assisted capabilities accessible to companies of all sizes, and to all members of sales and marketing teams.“
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