Mautic has added to its marketing automation platform by releasing Maestro, which will automate marketing for multiple accounts. Mautic Maestro allows agencies to measure performance of multiple programs, and then scale and replicate the successful programs. Mautic has also announced it is releasing Mautic Maven in beta, which will not only offer customer intelligence about individual organization’s data, but also provide anonymized data collected from the 200,000+ organizations using Mautic.
From the release: “The launch of Maestro and upcoming introduction of Maven further establishes Mautic as a disruptive force in the marketing technology space,” said Mautic CEO, Matt Johnston. “Mautic’s Open Marketing Cloud puts an end to siloed, slow marketing automation, and enables companies to create a seamless, personalized experience across all their digital properties and channels.”
Link: Markets Insider
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