ZenIQ updates platform to 3.0 with AI, dashboards for ABM

ZenIQ 3.0 has launched as the new version of the marketing and sales orchestration platform. ZenIQ 3.0 more broadly measures […]

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Demandbase relaunches B2b tool as ABM Platform

Demandbase relaunched its B2B marketing automation platform as Demandbase ABM Platform, with a simpler setup and ability to […]

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How to get your data ready for Account Based Marketing

Accurate contact data is a pillar to ABM success. Orchestrated Account Based Marketing “plays” are multi-touch and multi-channel […]

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