ScribbleLive acquires ion Interactive

ScribbleLive has acquired ion interactive, the leading enterprise SaaS interactive content platform, and will fold it into the […]

Document collaboration startup Huddle acquired by Turn/River Capital

Collaboration-software startup Huddle has been acquired by Turn/River Capital for $89M. The UK-based marketing technology vendor produces enterprise […]

Accenture acquires Wire Stone agency

Accenture has acquired US-based creative marketing agency Wire Stone. With the acquisition of Wire Stone, Accenture Interactive will scale […]

Accenture acquires Brand Learning to boost end-to-end marketing

Consulting giant Accenture has acquired Brand Learning, boosting its end-to-end marketing and sales transformation. Brand Learning has served leading […]

RhythmOne extends audience with acquisitions from RadiumOne

RhythmOne is extending its programmatic platform with the acquisition of assets from RadiumOne, a data driven marketing platform. The […]

Accenture acquires mobile design and development firm Intrepid

Accenture has acquired Boston-based mobile design and development firm Intrepid, expanding its capabilities to help organizations create engaging […]

AcuityAds acquires Visible Measures

AcuityAds completes its acquisition of Visible Measures. The acquisition will bring together AcuityAds’ self-serve programmatic marketing platform and […]

Gannett acquires SweetIQ Analytics Corp.

Gannett acquires SweetIQ Analytics Corp. with plans to expand the ReachLocal digital marketing suite of products which focus […]

Marketo acquires ToutApp

Today, Marketo announced that it has acquired ToutApp, a provider of sales software. ToutApp software provide sales teams […]

Oracle announces plans to acquire Moat

Continuing Oracle’s move into the digital advertising and marketing space, Oracle announces plans to acquire Moat, a provider […]

Optimizely acquires Experiment Engine

Optimizely announced plans to acquire Experiment Engine, a provider of tools and services that help teams manage their […]

Amobee completes acquisition of Turn

Amobee has completed its acquisition of Turn, a provider of data and media management platform technologies. The acquisition […]

Harland Clarke to acquire RetailMeNot

Harland Clarke, a provider of payment solutions and marketing services, announced plans to acquire RetailMeNot, a savings site […]

Akamai completes the acquisition of SOASTA

Initially announced on March 29th, Akamai completes its acquisition of SOASTA, a provider of user experience (UX), system […]

Yelp acquires Turnstyle Analytics

Yelp looks to expand its customer acquisition platform with the addition of Turnstyle Analytics, a location-based marketing and […]

Cision acquires Bulletin Intelligence, a provider of custom intelligence briefings

Cision announced the acquisition of Bulletin Intelligence and highlighted plans to combine its earned media cloud-based platform with […]

Spotify acquires, closes MightyTV

Spotify acquired and then shut down MightyTV, a content recommendation service focusing on video content. The MightyTV app featured […]

Cisco completes acquisition of AppDynamics

Cisco announced that it has completed the acquisition of AppDynamics, a application performance monitoring company. By tapping AppDynamics’ […]

Aprimo’s acquisition of ADAM software to create complete content asset lifecycle solution

Aprimo, a marketing operations provider has acquired ADAM Software, a global provider of enterprise-class Digital Asset Management (DAM) […]

Live event producer, GES, acquires Poken, a cloud-based event management solution

GES will gain event measurement and visitor engagement capabilities through the acquisition of Poken and it’s Poken 360° […]