Pegasystems Extends Cloud Partnerships with Pivotal, Azure and AWS

Pegasystems has added Microsoft Azure and Amazon Web Services to its network of cloud partnerships, advancing the Cambridge, […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Talk: Women women and VC funding

Women are now the majority owners of 38% of US businesses. Yet these firms employ only 8% of […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Cloverleaf Named a 2017 Cool Vendor in Consumer Goods Manufacturing by Gartner

Cloverleaf, providers of  AI-driven retail technology for brick-and-mortar marketers and merchandisers, has been named a “Cool Vendor” in the […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

MarketResearch.com Announces Partnership, Distribution with Infinium Global Research

MarketResearch.com, the leading provider of market intelligence reports, has entered into a partnership with Infinium Global Research. MarketResearch offers a […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

SoftBank Robotics Introduces Pepper Promoter

  SoftBank Robotics unveils Pepper Promoter at Collision tech conference (May 2 – 4, New Orleans). Pepper is a humanoid robot […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Facebook Reintroduces Atlas For Attribution Tracking

Facebook announced that Advanced Measurement will be a feature of the Facebook Business Manager. Rather than rely on the cookie, Advanced Measurement features cross-channel measurement […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

CabinetM Founders on ‘First Ever List of Female Marketing Technologists’

How do you make sure you get all points of view in the Marketing Technology world? You get […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Report: Marketers Set Sights High on Innovation in 2017

2017 could be a landmark year for marketing innovation. With more than two-thirds of marketers citing continued growth […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Marketing budget increases: Tips for wielding a double-edged sword for 2017

Many CMOs this year will find themselves with an increased budget — and with it, increased accountability for […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Adding Fuel to the Life Cycle Marketing Fire: How Marketers Are Converting Data into Revenue

Kerry Liu, CEO of Rubikloud, discusses how retailers can make the most of their big data insights and […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Predictive Marketing: The Next Must-Have Technology for CMOs

The more data-driven marketing becomes, the easier it is for CMOs to attribute closed deals directly to their […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Pepsi CMO: Marketing Technology is a jungle to naviagate

By digiday.com “We used to wake up and have to deal with a small vegetable garden of choices, […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

CabinetM’s Carrie Forbes talks marketing, high-growth food and beverage companies

By bostontweetup.com So you’ve formulated a great product where you think there is a big market. Now how […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Marketo, HubSpot and Oracle Just Got Lapped by Artificial Intelligence

By content.cabinetm.com There’s a lot of buzz around Artificial Intelligence (AI), machine learning and natural language processing. Platforms […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Marketing Technology as a Strategic Asset

By content.cabinetm.com Last week, the marketing strategy consultancy Lenati released their report Marketing Technology as a Strategic Asset, the result of […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Dell Buys EMC for $67 Billion in the Largest Deal in Tech History

By content.cabinetm.com Summary: While not a MarTech deal, it is hard to ignore the largest acquisition in tech […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

Customer Experience Leaders Reveal Their CX Blueprint

By IQPC Exchange, prnewswire.com Summary: Most if not all industries continue to be affected by the digital evolution, […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

2Q16 Email Deliverability Benchmarks

By marketingprofs.com Some 24% of email messages sent by brands in the second quarter of 2016 never made […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

A/B Testing is Critical Tool in Fast-moving Online World: Q&A with Oren Cohen, Optimizely

By Lindsay Rowntree, lindsrowntree, exchangewire.com A/B testing has been around for a few years now and is an optimisation […]

Share on FacebookTweet about this on TwitterShare on LinkedIn

The new collaboration economy

By Rod Drury, techcrunch.com Technology is creating a new generation of companies that increasingly choose to collaborate as […]

Share on FacebookTweet about this on TwitterShare on LinkedIn