Snap Map lets Snapchatters announce their location

Snapchat has just released a feature called Snap Map, allowing users to announce their location while the app […]

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Facebook Expands Place-Based Attribution Capabilities with Factual Crosswalk

Facebook is strengthening its partnership with Los Angeles-based geo-data company Factual. The Factual platform is based on their Global […]

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Hootsuite Launches New Dashboard for Social Media ROI

Hootsuite has announced the release of Hootsuite Impact, an ROI dashboard designed to help organizations understand the impact […]

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Social Reality Rebrands as SRAX, Launches New Suite of Omnichannel Ad Automation Tools

SRAX, formerly Social Reality, announced its new name along with a suite of omnichannel advertising automation tools designed […]

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Faceboook Improves Lead Ads With Offline Conversion Attribution

Facebook announced that it has added new Offline Conversion functionality to its Business Manager suite. Agencies and advertisers […]

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MomentFeed Expands Paid Media Management for Multi-Location Brands

MomentFeed announced it has added a new native ad platform to its Paid Media Management (PPM) platform. MomentFeed […]

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Tools to help you get ROI on your event tweeting

You want to engage folks in your invent, and you’ve got a plan to get them all revved […]

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Build a Community Around Your Brand with These Tools

A social media community built around your brand isn’t something you can just pull out of a hat. […]

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Kenshoo Announces Snapchat Partnership to Support Snap Ads

Summary: Kenshoo announced a partnership with Snapchat that will unite both brand awareness and performance goals within a […]

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Building a Social Media Stack Fit for a Rocket Scientist

Implementing a successful social media program isn’t rocket science.   Or, is it?   NASA is riding high […]

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Surefire Social Acquires Franchise Marketing Company Promio

Summary: Surefire Social, a marketing technology platform for local businesses, has acquired Atlanta-based franchise marketing company Promio. The […]

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Snapchat Simplifies Navigation with Introduction of Universal Search

Summary: Snapchat has announced that it will be introducing a universal search bar to simplify navigation and search […]

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Twitter Announces Tweeting Profile Image Feature for Increased User Engagement

Summary: Twitter, has announced a new feature where users will be prompted to tweet about their profile image […]

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Facebook will let Pages broadcast live videos from desktop web

Summary: Facebook has announced several new features for Pages looking to go live to make it easier to […]

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Pinterest tools supporting your marketing dreams

Pinterest, the social media platform and online mood board, is a marketer’s dream. Not only are you tapping […]

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How, in 2016, do you talk on social media over the holidays?

There’s been a lot of news in 2016. But how much of it could you really talk about? […]

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ICX Media Launches First Creator-Centric Digital Video Management Platform

By ICX Media, Inc., prnewswire.com Summary: ICX Media, Inc., a next generation multi-platform distribution and marketing intelligence technology […]

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Reddit Launches Ad Targeting Product Based on Site Visits

By Tamar Weinberg, marketingland.com Summary: In addition to subreddit ad targeting, an offering Reddit has provided for a […]

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Which Quiz Tool Are You? Generic or Smart?

By cabinetm.com When beauty blog Pompadour created a quiz for its users in the days leading up to […]

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Got influence? How to get to Influencer Marketing

By cabinetm.com Influencer marketing is effective because the social powerhouses that are leveraged to communicate your company’s message […]

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