Tag Archives: CRM

LogmeIn launches new CRM solution Bold 360
June 8, 2017 CRM, Customer Relationship Management, MarTech Product News

LogMeIn, Inc. has launched Bold360, an intelligent customer engagement platform that provides a modern, flexible way for companies to interact with customers and get a real-time 360-degree view of all touchpoints and contextual data in a single solution. The system includes omni-channel interfaces where marketers can reach customers across multiple platforms, including social and email. Bold 360 integrates with programs such as Salesforce and Zendesk.

From the release: “There is a significant white space when it comes to engagement capabilities of traditional CRM tools,” said Paddy Srinivasan, General Manager, Customer Engagement and Support Solutions. “As customer expectations change, the old way of managing customer interactions will no longer suffice. Bold360 not only helps businesses interact with their customers, but also builds intelligent & actionable profiles that help brands offer the right recommendation at the right time based on all the information about that customer – not just a small subset based on past interactions. As Bold360 continues to evolve and capabilities expand, those customer profiles will continue to get richer and will serve as an essential tool for customer service organizations everywhere.”

Link: GlobeNewsWire

Visit Bold 360 on CabinetM.

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ProsperWorks adds in-app cloud communication capabilities for CRM
March 17, 2017 MarTech Product News

CRM solution ProsperWorks today launched in-app cloud communications functionality through its integration with RingCentral, a leading provider of enterprise cloud communications and collaboration solutions. In addition to allowing ProsperWorks users to make, receive and log calls without ever leaving their CRM, the new feature provides sales reps with immediate access to everything they need to know, including contact details, past interactions and deal status.

From the release: “This latest addition will drastically improve the way sales teams operate,” says Jon Lee, CEO and co-founder of ProsperWorks. “You might not think it, but toggling back and forth between your CRM and your VoIP adds up to a lot of time and frustration. With our RingCentral integration, users will never have to leave our simple interface.”

Link PR Newswire

Visit ProsperWorks and RingCentral on CabinetM.

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Campaign Monitor’s acquisition of Tagga sets the stage for new B2C CRM solutions
March 16, 2017 Acquisitions , ,

 

Campaign Monitor, a provider of intelligent email marketing and automation software, has acquired Tagga and announced plans for new B2C CRM solutions building on Tagga’s customer data platform.  Marketers will be able to create a single view of the customer and develop personalized marketing campaigns.

From the release: “Email subscribers are more than just clicks and opens, they are customers browsing your website, engaging with your social channels, and shopping. Campaign Monitor and Tagga will bring all of these activities together to create a unified customer profile within a behaviorally driven CRM, designed for the unique needs of B2C companies.”

Link Business Wire

Visit Campaign Monitor  and Tagga on CabinetM.

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7 Effective Campaign Tools That Will Keep Fundraisers And Donors Happy
February 13, 2017 Uncategorized , ,

So much of a charity is run by its funding – which has to reflect mission, support its
donors and make volunteer time a priority that is nearly on par with those served by the
charity. When running a gala, or an auction, or a campaign don’t use up volunteer time
making sure the numbers are right – automate the process.

These tools exist to give time back to the charity to do more with that donor dollar.

 

Auction Manager by Bidding for Good is a comprehensive, easy-to-use, web-based service designed to create, promote, and control every aspect of a fundraising auction. Auction Manager Pro is made for the novice running an auction online with no gala or running a mobile bidding event.
BEST FEATURES: Includes ticketing and table seating, provide mobile bidding and leaderboards for event.
PRICING: Packages start at $249.

 

CivicCore is a cloud-based CRM solution for non-profits and public agencies that includes tools for fundraising management, client case management, and youth mentoring programs. The fundraising tool includes real-time leaderboards, mobile apps and donation tickers, and is built with back-ups to keep fundraisers confident during single-day money-raising events.
BEST FEATURES: Combine fundraising and volunteer management tools in one package.
PRICING: See vendor for details.

 

Crowdster is a fundraising platform for non-profit organizations looking to raise funds for their causes by leveraging peer-to-peer fundraising. The software supports event marketing capabilities, gamification with social media integrated strategies and email marketing.
BEST FEATURES: Streamline registration and increase exposure for events and causes with sharable personal pages.
PRICING: Starter packages being at $100 monthly, plus 4% proceeds fee, one campaign at a time.

 

Kindful is a cloud-based donor management and fundraising solution designed to help nonprofit organizations maximize their potential. Kindful helps organizations increase fundraising effectiveness through an intuitive CRM system, integrated online fundraising tools and in-depth donor analytics. Connect with donors using secure donation pages and customizable Socially Focused Crowdfunding Cause pages.
BEST FEATURES: Users may segment groups by transactional attributes and personal attributes for mailing or email campaigns.
PRICING: $100 per month for up to 1,000 contacts; $200 per month for 1,001 to 5,000 contacts; and $300 per month for 5,001 to 10,000 contacts.

 

Luminate CRM is a complete, multi-channel social CRM that enables Salesforce users to create an internal social network to help engage supporters and boost fundraising results. It offers a simplified mobile experience tailored to major gift officers, not programmers. Receive the most relevant constituent information on the go, and update fundraising files from the road in real-time.
BEST FEATURES: Create mobile friendly fundraising pages to support users and fundraisers who need smartphone or tablet access.
PRICING: See vendor for details.

 

Raiser’s Edge is an end-to-end fundraising management software designed to foster ongoing relationships with cause supporters and donors. The platform includes event management, volunteer management, and multiple Campaign Management so you can set up as many campaigns as needed to organize your fundraising initiatives. Raiser’s Edge includes templates, a library of of appealing plea and acknowledgement letters for email and direct mail, audience segmentation and recurring gift management.
BEST FEATURES: The Giving Score is a key feature, a smart segmenting tool that scores supporters based on their likelihood and capacity to give.
PRICING: See vendor for details.

 

WealthEngine predicts who are the best buyers, identifies the most likely fundraising donors and uncovers insights that reveal what drives donation or investing decisions. WealthEngine ranks prospects so that you can dedicate time and resources to the people most likely to buy, invest or donate.
BEST FEATURES: Wealth Scores accurately predict a prospect’s personal wealth and their likelihood to spend.
PRICING: See vendor for details.

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CRMS For Small Business You Can Take With You
November 21, 2016 Uncategorized , , , ,

Not all Customer Relationship Management tools were created for the smaller business. And certainly not all CRMs were made for today’s business leader constantly on the go.

But there are solutions that allow small teams to be mobile as well as responsive to
customer needs.

Here are six CRM platforms purpose built for small businesses you should check out.

 

nutshellNutshell is an open, cross-platform CRM with loads of features and it’s built to work with all the apps you already use. Integrate Nutshell with Google, Dropbox, Mailchimp and more. Nutshell is built to create, search, and edit contact info, especially on the road. Nutshell includes maps, weather, local time, Twitter, and last contact you had with the people in your contact list.
BEST FEATURES: Great keyword and location search, a real-time view of tasks and activities, and lead tracking and you can know the weather in your client’s location.
PRICING: The average spend is $15 per user, monthly.

 

icompeteicomplete.com can be custom built to suit any business requirements. The platform includes functionality for contact management, online file storage, task management and automated workflow, sales pipeline, reporting, online calendars, integrated call center activity and works on Tablet or Mobile as well as Mac and PC.
BEST FEATURES: Designed for companies that focus on voice
calling. Offers reps in the field real-time data.
PRICING: Pricing starts at $20 per user.

 

freshdeskFreshdesk is a customizable CRM with a load of tools, including outbound email, email ticketing, live chat, integrated customer surveys, time- and event-triggered automations and multiple language support. Freshdesk is optimized for mobile.
BEST FEATURES: Created for high-velocity sales teams.
PRICING: Tiered pricing begins at $15 per month per agent.

 

salesforceiSalesforceIQ is a smart, simple CRM solution for small businesses who aren’t ready for the Salesforce Sales Cloud CRM. Designed to work out-of-the-box, IQ is the CRM solution that smaller businesses can quickly connect with Gmail or Exchange email.
BEST FEATURES: Takes raw data from sales teams and clients, stores and organizes data in a central place for analysis
PRICING: Billed annually, pricing starts at $25 per month, per user.

 

batchbookBatchbook is a cloud-based CRM for small businesses that customers can access from anywhere. The product is easily set up, allows for customization, and import of existing customer data.
BEST FEATURES: Robust social media monitoring. The user interface is ideal for entrepreneurs and tiny businesses.
PRICING: The product starts at $19.95 per user, and can go up to $39.95 per user for the full-featured package.

 

sugarSugar is a complete CRM solution that automates internal sales, customer service and marketing processes, with a focus on the individual. Sugar is fully optimized for mobile, and features call center tools. Billed annually the Professional package is $40 per month per user; Enterprise is $65 per month; and Ultimate is $150 per month per user.
BEST FEATURES: Highly customizable.
PRICING: Billed annually the Professional package is $40 per month per user; Enterprise is $65 per month; and Ultimate is $150 per month per user. A free version called Community is now available.

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Making Interstitial Ads Part Of Your Holiday Tradition
November 14, 2016 Uncategorized , , ,

For marketers, there’s always a holiday coming up. While retail stores put up Thanksgiving decorations, someone is already getting product lined up for Valentine’s Day. While end-of-the-year sales are being touted on websites, someone else is looking to see what warm-weather will mean for sales of everything from airplane parts to bikinis.

Didn’t think that holiday was coming so soon?

Don’t panic. Just start with a strategy you can employ quickly. You can use Marketing Technology to create and deliver ads that work “in between” pages. They’re called interstitial ads.

An interstitial is an interactive full-page ad that appears within an app, mobile browser or between content pages. With nearly 10 times the real estate available on traditional banners, an interstitial gives the ad its best chance to generate a click and maximize user engagement.

Interstitial pages are served to the user before loading the target page, which can be video, email, an app on a phone – it is what appears before that loads. It will serve ads or verifying information (as in the case of age-restricted content). It could be the page that asks if you’re over 21 before viewing a win website. It could be an ad with a holiday message that pops up before anyone sees your regular eCommerce site. Pages may be served on websites or within apps on mobile devices.

 

adlifeThe Ad Life Platform is a comprehensive, all-in-one mobile engagement platform that provides advertising, marketing, CRM, and analytics manageable from one central place. While the platform includes interstitial ads, it will also provide a CRM, video and display ads.
BEST FEATURE: Interstitials are just part of the platform.
PRICING: See vendor for details.

 

7search7Search offers Pay-Per-Click (PPC) search engine advertising that can generate traffic and revenue online. 7Search offers graphical and text banners, pop-unders, and interstitial web pages. 7Search offers companies a measurable opportunity to obtain new business leads and sales from high quality Internet traffic across business verticals.
BEST FEATURE: Users pay per click, which some find a great way to start advertising instead of a big buy up front.
PRICING: See vendor for details.

 


chartboostChartboost is a mobile game discovery and monetization network that enables video game developers to create interstitial and video ads, promote new games, acquire new users, and buy/sell traffic with each other. The platform enables developers to find partners, make money promoting other games, negotiate directly, and make 100% of the revenues without a middleman.
BEST FEATURES: Getting started is swift with 10 lines of code.
PRICING: See vendor for details.

 

drawbridgeThe Drawbridge Cross-Device Platform is a campaign management platform to set-up, launch, and measure cross-device marketing initiatives. This self-service product suite provides an accurate and transparent means of connecting with consumers and measuring results across computers, smartphones, tablets, and connected TVs. Its formats include banners, interstitial, rich media, carousel, video, and native.
BEST FEATURES: Drawbridge has the leading cross-device insights suite, providing marketers with a holistic view of their consumers and helping them evaluate and optimize their media investment across all digital touchpoints.
PRICING: See vendor for details.

 

goldlassoWhat about interstitials working with email? Gold Lasso is an email monetization platform to help users maximize revenue and deliver a better advertising experience to subscriber inboxes. Gold Lasso automates the syndication of pay-per-click native advertising in newsletters, and helps monetize clicks on the newsletter editorial by triggering high impact interstitials on the user’s website.
BEST FEATURES: Helps monetize clicks on the newsletter editorial by triggering high impact interstitials on the user’s website.
PRICING: See vendor for details.

 

revmobRevMob Mobile Ad Network enables global publishers, developers and advertisers to maximize their Cost per Thousand (eCPM) using a unique algorithm with a simple Software Development Kit implementation. The platform creates engaging mobile campaigns using innovative ad formats, including Rich Media, Banners, Interstitial, and video formats that increase message impact.
BEST FEATURES: The platform’s dynamic pricing algorithms predict campaign’s conversion rate to a specific user and whether or not he or she should be served, saving money and helping companies acquire the most valuable users.
PRICING: See vendor for details.

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Zeta Interactive Acquires eBay Enterprises’ CRM Division (By Zeta Interactive)
November 13, 2015 Acquisitions , , ,

Product
Zeta Interactive Acquires eBay Enterprises’ CRM Division (By Zeta Interactive)

Category
CRM

Function
Customer Engagement

Great For
Brands seeking CRM solutions

Suitable for use by
B2B, B2C

Overview
Zeta Interactive, a big data and analytics company, has acquired eBay Enterprises’ CRM division. As part of an overall strategy to extend and enhance its people-based marketing platform, Zeta plans to integrate the eBay team into the Zeta platform.

Things to know:
  • eBay Enterprise’s CRM division provides an enterprise-grade ESP, a robust data management product and an automated attribution solution
  • Zeta will continue to be headquartered in New York City and plans to retain the CRM division offices in Burlington MA, Melville, NY, Columbus OH, Denver, CO, London UK and Singapore

More information
http://www.prnewswire.com/news-releases/zeta-interactive-acquires-ebay-enterprises-crm-division-300170894.html

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EventbriteSync (by Eventbrite)
September 24, 2015 New Products , , , ,

Product
EventbriteSync (by Eventbrite)

Category
Event Management, CRM

Function
Customer Acquisition

Great For
Sales and marketing professionals who need to integrate contacts made an industry events with their Salesforce CRM platform.

Suitable For
B2B, B2C

Overview
Combines the contacts gained from Eventbrite’s event ticketing platform into Salesforce’s CRM platform to help sales and marketers leverage relationships made at industry events.

Three things to know:
  • By setting up a sync between Eventbrite and Salesforce, marketers can control how and when to sync data: immediately, on a schedule, or on an ongoing basis
  • EventbriteSync creates a new contact record in Salesforce whenever someone new signs up for the event
  • The app also updates existing Salesforce records with any new information from the registration process

Pricing Structure
Free

Press Release
http://blog.eventbrite.com/introducing-eventbritesync/

More information
https://appexchange.salesforce.com/listingDetail?listingId=a0N30000000puK6EAI

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SalesforceIQ for Small Business, SalesforceIQ for Sales Cloud (by Salesforce)
September 24, 2015 New Products , , , ,

Product
SalesforceIQ for Small Business, SalesforceIQ for Sales Cloud (by Salesforce)

Category
CRM

Function
Metric and Insights

Great For
Small businesses looking to gain insights to improve customer relationships through the sales cycle.

Suitable For
B2B, B2C

Overview
Salesforce announced a new relationship intelligence application and an integration with Salesforce’s customer relationship management (CRM).

Three things to know:
  • Small businesses can leverage data-driven insights to deepen customer relationships and accelerate deals through the pipeline
  • Relationship Intelligence captures, analyzes and identifies information that is relevant for customer relationships like email and calendars
  • SalesforceIQ for Sales Cloud offers iOS, Android and Chrome apps

Pricing Structure
Monthly Subscription

Press Release
http://www.salesforce.com/company/news-press/press-releases/2015/09/150915-3.jsp

More information
http://www.salesforce.com/salesforceiq/overview/

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Omnichannel Predictive Analytics (by Pegasystems)
September 17, 2015 New Features , , , , , , ,

Product
Omnichannel Predictive Analytics (by Pegasystems)

Category
CRM, Marketing automation

Function
Customer acquisition, retention and insight

Great For
Adding contextual intelligence to sales, marketing and service interactions and channels

Suitable For
B2C, Agency, B2B, Other

Overview
Pega’s Customer Decision Hub (predictive analytics, Next-Best Action and real-time event streaming capabilities) now extends across its CRM suite to help brands anticipate changing customer needs and deliver optimal engagement across all stages of the customer journey.

Three things to know:
  • Real-time event detection lets marketers to take proactive marketing actions based on streaming Big Data and patterns of customer behavior (interest thresholds, churn signals, etc.)
  • Predictive analytics in the new Pega Sales Automation mobile app lets brands feed sales reps the next best possible action when engaging potential customers in the field
  • Next-Best-Action dashboard lets customer service representatives Customer Decision Hub capabilities directly in the Pega Customer Service application to guide them in next courses of action such as upselling, problem resolution, discount authorizations, etc.

Pricing Structure
Platform license

Press Release
http://www.pega.com/about/news/press-releases/pegasystems-extends-omnichannel-predictive-analytics-across-entire-crm

More information
http://www.pega.com/

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Live Chat 2.0 (by HelpCrunch)
September 17, 2015 New Features , , , ,

Product
Live Chat 2.0 (by HelpCrunch)

Category
CRM

Function
Customer engagement, Communication

Great For
Better live chat communications with customers over Web.

Suitable For
B2C, B2B, Other

Overview
Communicating with customers via web chat similar to that of mobile messenger apps (such as WhatsApp or Facebook Messenger for business)

Three things to know:
  • Promises to eliminate broken sessions and the burden of immediate replies both for the business and for the customer
  • Lets brands interact on the spot or send a message and receive reply later, lets customers send a message to the business, and all messages between business and the customer are kept in the same thread with a full chat history, accessible by both sides
  • Shared inbox lets teams manage and respond to all customer messages effectively, and lets brands gather customer intelligence data that’s ready for analysis, segmentation and targeting, delivering the right messaging to progress customers through the funnel

Press Release
http://blog.helpcrunch.com/post/128628177135/a-game-changing-helpcrunch-live-chat-20

More information
http://helpcrunch.com/

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Seismic for Outlook (by Seismic)
September 10, 2015 New Features , , , , ,

Product
Seismic for Outlook (by Seismic)

Category
CRM, Marketing automation

Function
Content distribution, Marketing automation, Productivity

Great For
Ensuring sales collateral and other marketing materials find sales reps when they need it.

Suitable For
B2C, B2B, Other

Overview
Accelerates sales efforts by using CRM content to automatically recommend and personalize collateral and campaign materials.

Three things to know:
  • Tracking analytics lets reps know when a prospect viewed an attachment and for how long
  • Salesforce integration allows reps to see suggested content that is contextually relevant for that recipient
  • Sales collateral automatically personalizes itself with Seismic’s LiveDoc feature

Pricing Structure
Platform license

More information
http://www.seismic.com/seismic-for-outlook/

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Sitecore Translation Connector (by Smartling)
August 13, 2015 New Products , , , ,

Product
Sitecore Translation Connector (by Smartling)

Category
CRM

Function
Communications, Customer acquisition

Great For
Lets Sitecore-based brands to cost-effectively create and manage multilingual content and localize customer experiences

Suitable For
B2C, B2B, other

Overview
An advanced and open cloud platform for translation management, further expanding Smartling’s broad Connector ecosystem.

Three things to know:
  • Automatically translates and localizes content, and returns updated content to Sitecore when complete – brands can focus on creating new content, and the platform will keep multilingual versions in sync
  • Translation Memory integration efficiently leverages previous translations to boost quality, maintain consistency and cut translation costs
  • Consistency of content quality is assured with Smartling’s unique “in-context” translation interface, which provides translation resources with full visibility into site design and layout during the entire translation process. Translations are accurate for meaning and format

Press Release
http://www.prnewswire.com/news-releases/smartling-launches-sitecore-translation-connector-for-customer-experience-management-across-the-globe-300123762.html

More information
https://www.smartling.com/translation-software/sitecore-translation/

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ContactWorld QuickStart (by NewVoiceMedia)
August 13, 2015 New Products , , ,

Product
ContactWorld QuickStart (by NewVoiceMedia)

Category
CRM

Function
Communications, Customer retention

Great For
Helping SMBs using Salesforce or Desk.com voice-connect with customers worldwide, and deliver a personalized customer service experience.

Suitable For
B2C

Overview
Removes the separation between voice and CRM to improve marketing insights and sales productivity.

Three things to know:
  • The click-to-dial screen pops and single user interface remove the separation between voice and CRM to improve insights and incremental sales and marketing
  • Inbound routing supports campaigns and ROI tracking, and enables queues and customers to talk to specialist teams
  • Provides the global call features brands need for effective ongoing global voice outreach to customers

Press Release
http://www.newvoicemedia.com/en-us/news/product/newvoicemedia-launches-contactworld-quickstart/

More information
http://www.newvoicemedia.com/en-us/products/smb/quickstart/

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Salesforce Shield (by Salesforce)
July 23, 2015 New Products , , ,

Product
Salesforce Shield (by Salesforce)

Category
CRM

Function
Productivity, Other

Great For
Creating trusted apps that secure the brand’s customer and data assets, and protect compliance

Suitable For
B2B, B2C

Overview
Lets brands in regulated sectors or with governance requirements create trusted apps quickly.

Three things to know:
  • Lets brands and developers build trusted apps using clicks (not code) to protect data and provably meet compliance or governance requirements
  • Leverages the Salesforce1 platform’s data archiving, field audit trails, platform encryption and event monitoring
  • Salesforce Shield also extends to the entire Salesforce partner ecosystem so that any app built natively on the platform can tap into its capabilities, and provide security-sensitive organizations and end users with new mobile protection and assurance

Pricing Structure
Platform license

Press Release
http://www.prnewswire.com/news-releases/salesforce-launches-salesforce-shield—-new-salesforce1-platform-services-empower-businesses-to-build-trusted-apps-fast-300112985.html

More information
http://www.salesforce.com/platform/shield/

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Next Generation Marketing Cloud (by Salesforce)
June 25, 2015 New Features , , ,

Product
Next Generation Marketing Cloud (by Salesforce)

Category
CRM

Function
Customer acquisition and engagement

Great For
Clarifying the marketer’s view of the customer and creating successful customer journeys

Suitable For
B2C, other

Overview
Helps map and optimize journeys that span sales, service and marketing, and seamlessly orchestrate ad targeting and digital marketing.

Three things to know:
  • Next generation of Journey Builder empowers companies to guide customers across channels and devices, delivering the right message at the right time, via the right channel and connecting every interaction across every department
  • Next generation Active Audiences syncs ad targeting with CRM to bring new relevancy to ad campaigns across the broad display advertising ecosystem (including more than 100 digital advertising networks and technologies), and reach customers and lookalikes on Facebook and Twitter
  • Salesforce Social.com lets marketers create and optimize media initiatives at scale across Facebook, Twitter and LinkedIn

Pricing Structure
Platform license

Press Release
http://investor.salesforce.com/about-us/investor/investor-news/investor-news-details/2015/Salesforce-Unveils-Next-Generation-Marketing-Cloud-Now-Any-Journey-Is-Possible/default.aspx

More information
http://www.salesforce.com/

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Aptean acquires Vision Software
June 18, 2015 Acquisitions , , ,

Product
Aptean acquires Vision Software

Category
CRM, Other

Function
Customer retention and insights, Other

Great For
Integrates business intelligence into the Aptean CRM system

Suitable For
B2B

Overview
A CRM platform for discrete manufacturing, process manufacturing and financial services adds new business intelligence to improve sales, marketing and retention.

Three things to know:
  • Aptean’s CRM and related software applications help nearly 5,000 organizations satisfy their customers, operate more efficiently and expand their market
  • Vision solutions suite includes category-wide forecasting, product level management, product mix analysis, and recommendation, replenishments, reverse logistics, customized retail solutions, and product performance reporting
  • The Vision suite increases efficiencies and improves customer service— key characteristics of Aptean’s suite

Pricing Structure
Platform license

Press Release
http://www.martechadvisor.com/crm/aptean-acquires-vision-software-solutions-business/

More information
http://www.aptean.com/

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Act! Multiuser Essentials (by Act!)
June 11, 2015 New Features , , , , , ,

Product
Act! Multiuser Essentials (by Act!)

Category
Email marketing, CRM

Function
Communications, Customer acquisition, Productivity

Great For
Easier collaboration with Act!-based teams

Suitable For
B2B, B2C, other

Overview
New multi-user features let Act! Essentials teams easily collaborate and keep up with the latest contact updates, to-dos and activities.

Three things to know:
  • Better racking of team interactions that also preserves personal to-do lists, agenda items, etc.
  • Manages user roles on email campaign sends
  • Automates updates on changes to contact notes, histories, etc. and shares visibility into group initiatives

Pricing Structure
Platform license

Installation
SAAS

Press Release
http://www.prnewswire.com/news-releases/swiftpage-introduces-all-new-multi-user-features-for-act-essentials-300093210.html

More information
http://www.swiftpage.com/?sid=prrl0001

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C9 Inc. (acquired by InsideSales.com)
June 4, 2015 Acquisitions , , , ,

Product
C9 Inc. (acquired by InsideSales.com)

Category
Analytics, CRM

Function
Customer acquisition

Great For
Aggregating actionable data for the entire sales funnel

Suitable For
B2B, B2C

Overview
A leader in inside sales productivity acquires a company that helps sales teams improve pipeline visibility and forecasting accuracy with predictive analytics

Three things to know:
  • Together the two companies will offer a complete picture of the entire sales process, enabling sales acceleration with C9’s contextual and temporal data
  • InsideSales.com-based customers can achieve greater efficiency and accuracy by applying predictive and prescriptive analytics to both the top (InsideSales.com) and bottom (C9) of the sales funnel
  • The integration will help clarify which prospects to call and when, how much to forecast, the anticipated gap versus budget, and other invaluable insight to help accelerate revenue

Press Release
http://www.insidesales.com/about-us/news/press-releases/isdc-acquires-c9-inc

More information
http://www.insidesales.com/

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Sidekick for Business (by HubSpot)
May 28, 2015 New Features , , , , , ,

Product
Sidekick for Business (by HubSpot)

Category
Marketing automation, Email marketing, CRM, Other

Function
Communication, Customer engagement, Other

Great For
Helping sales teams prospect, connect, and engage with sales leads in a more relevant way

Suitable For
B2C, B2B, Other

Overview
Sidekick for Business gives users unlimited access to the original Sidekick product’s inbox productivity tools: real-time notifications, contact and company profiles and CRM integration

Three things to know:
  • Personalized email templates in Gmail or Outlook inbox and unified document management give sales reps and marketers a content library to easily share from
  • Effectiveness reporting for email templates and sales collateral offers new insight into buyer engagement
  • Prioritized call queueing and offered call integration directly within the web browser, synched to CRM to help amplify success and support decisions

Pricing Structure
Available with full Hubspot license

Prices start at
$50/month per user

Installation
SAAS

Press Release
http://www.hubspot.com/company-news/hubspot-announces-new-product-for-sales-teams

More information
www.hubspot.com

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